Business Integration
Business Integration is the study of general management. The general manager's primary responsibility is the direction and performance of an organization as a whole. The pervasive concept in the Business Integration course is that of strategy as a general management tool to guide the survival, growth and profitability of an enterprise. The case analysis approach is used extensively to uncover the social, political, and competitive environments faced by organizations in developing viable strategic choices.
- Prerequisites: (ACCT 113 or ACCT 321), MGMT 161 and completion of 15 college level courses or permission from the Dean
- Hours: 42 (3-0)